The owner of the NBA’s Philadelphia 76ers and the NHL’s New Jersey Devils is teaming with the parent company of three Atlantic City casinos.
Harris Blitzer Sports & Entertainment has entered into a multi-year deal with Caesars Entertainment Corp., to promote Caesars’ two Atlantic City sports books — Bally’s Wild Wild West and Harrah’s Resort — and mobile/online wagering platform at the Prudential Center in Newark.
The gaming company will open a 5,000-square-foot lounge called the Caesars Club, which will be located on the main concourse of the arena.