Hard Rock AC Moves Closer To Opening, Submits Plans For Iconic Guitar Sign

Hard Rock Atlantic City submitted its plans for its casino signage to the Casino Reinvestment Development Authority (CRDA) and let’s just say the message is on-point.

According to the property’s filing documents, which are available on the CRDA’s website, Hard Rock is planning to build a massive Les Paul Gibson guitar with the classic sunburst color and “Hard Rock Hotel and Casino” emblazoned across the guitar’s body.

The guitar will be placed at the entrance to the casino’s vehicle turnaround (porte-cochere) at the end of Virginia Avenue. According to plans the casino submitted to the CRDA on Feb. 23, SOSH Architects, a Philadelphia-based firm, is providing five designs.