It’s funny how history repeats itself. Thirty years ago, hotel group Ramada purchases the run-down Ambassador Hotel and called it The Phoenix. After a court battle, The Phoenix rose from the proverbial ashes and became the Tropicana.
Between then and now, the Tropicana in New Jersey has overcome a near-death experience to become the second-best revenue earner in Atlantic City. …. New ownership and big investments turned the casino around, yanking it from the city’s revenue cellar and putting it near the top in fewer than 10 years.
“It’s an incredible difference and transformation,” Tropicana Entertainment President Tony Rodio told the Associated Press this past week. “Employee morale was at an all-time low. Customers were not happy with the facility and how it was being managed and were leaving in droves, and revenues were declining on a monthly basis. Fast-forward 10 years to where we are today, I couldn’t be prouder of what we’ve been able to accomplish over that time.”